Create an engaging logging, reviewing, and social discovery platform for video games
founder/owner, creative direction, team management, UI/UX design, and web design
questlist LLC, in development

Video games have always been one of my favorite artistic mediums. All gamers can relate to the experience of finishing an iconic game, and dying to talk to everyone about it. Backlogs get longer and longer across multiple consoles and platforms. Audience reviews get buried in random Reddit posts, unorganized Steam forums, and skewed paid sponsored opinions. Finding your next favorite game often comes down to the highest marketing budget, leaving many true gems forgotten.
Questlist is a social platform where players can log every game they've played, write and read reviews, keep up to date with what friends are playing, and discover new titles through the people and communities they trust. We want to know everything a user felt during their playthrough, what you loved, why you abandoned a game, what's next on your list, and your current obsession.
I started Questlist because gamers deserve one dedicated space to share the same kind of thoughtful, social, journal loving community that film and books fans have enjoyed for years. Questlist is for every gamer, every opinion, every game.

Questlist's look celebrates the history of games in a uniquely modern way. The visual identity as a whole features pixel art details, as well as the wordmark, as reference back to classic video games, while staying friendly and interesting.I want Questlist to welcome in every type of gamer, from every background and play style. Questlist is inclusive and energetic, and ready to be your favorite place to hang out and talk about video games.

Before I began the design process, I wanted to pull apart why game tracking and discovery is so fragmented. Players currently split their gaming life across various console libraries, backlog spreadsheets, review sites, forums, and general social feeds. Not one of these keeps a player’s gaming history, opinions, and friends all in one place.
The competitive landscape
Storefronts and launchers — strong on libraries, weak on personality & community
Database sites — strong on information, but often dense and critic-driven
Logging tools for other mediums (Letterboxd, Goodreads, Fable, Backloggd, etc) — good for tracking, but limited in user experience or widely utilized social features
Multiple persona audience
A cozy farming-sim player and a competitive shooter player have very different motivations. Questlist allows users to find their niche and community, through making lists and engaging with comments and reviews. I interviewed a diverse set of users and created persona profiles in order to unpack how they personally experience a video game.

In true passion project fashion, Questlist has been the part-time job to my full-time day job. I have been waiting for this project to see the light of day for years now, and I couldn’t be more proud of the progress this team has made together. I am incredibly grateful and lucky to have found the best developers to help me bring this dream to life.
The Questlist team is very excited, and product is expected to launch Q1 2027.
Trademark pending.
